Camella Grows More Aggressive With Bohol Property
June 25, 2012 § Leave a comment
Camella, one of the country’s most preferred and trusted real estate brand, continues the trend for innovation as it launches multi-million peso projects in multiple locations across the Philippines.
Camella is the subsidiary of Vista Land and Lifescapes—the country’s largest homebuilder—that caters to the mid-market segment. It has built more than 250,000 homes to date and maintains a strong presence in Mega Manila and 28 other key provincial destinations and 56 cities and municipalities.
Like its mother company, Camella understands that it is the ultimate dream of every Filipino to have a home. In a 2011 study by Colliers Research, Vista Land came out as the runaway leading homebuilder in the country with the widest geographical reach. With its immense selection of lots only, houses and lots and condominiums, Camella has been creating master planned communities and “cities” in key locations all over the country, allowing Filipinos to live how they want to live, where they want to live.
Jerylle Luz Quismundo, Camella president, reveals new ventures that will create unprecedented growth aimed at surpassing last year’s success. She says, “We are enhancing our formula for success. While others are still thinking of ways to bridge the gap in the housing sector, we are already building and expanding in ways never seen before.”
Expanding its portfolio in the Visayas region is of particular excitement to the group. “There is an immense sense of pride in the massive expansion efforts we have undertaken,” Quismundo says. “Filipinos don’t just live in Metro Manila and its environs. The great majority have chosen to build their lives in their home towns. The land there is beautiful, the quality of life is incredible, and we would like to be there for them.”
One of Camella’s most exciting developments is its Bohol property, launched last June 15, to unprecedented new sales records.
Touted to be the new Boracay, Bohol is not just a tourist’s paradise, it’s a prime choice for retirees, entrepreneurs seeking greener pastures, an ideal second home for people who love nature, and, with the bullish growth of its tourism industry, a wise choice for investment. It is home to the famed Panglao beach and its variety of resorts, divespots in Pamilican, the world-famous Chocolate Hills, the endangered tarsier, and historic churches.
Living In The Best Places In The Country
Today, the vision of both Camella and Vista Land has evolved into creating more communities in all prime locations in the Philippines, building world-class neighborhoods in the most progressive and booming regions of the country. It is a natural progression from the average Filipino’s desire to live in or close to the business and entertainment hubs of his chosen city or province.
Camella Bohol is located on the island’s southwestern tip. Here, one’s windows open up to a panoramic view of the whimsical Banat-i Hill, the only hill in Tagbilaran, the capital and the island’s only city. This also offers views of the Bohol Sea. On especially clear days, the island of Siquijor can be spotted.
The homes in Camella Bohol are inspired by the sun-kissed beauty of the Mediterranean with colors that echo sand, sea, ocean birds, and the vibrant vegetation that decorate European seaside villages.
Camella Bohol is the first community in Bohol that offers full amenities, in much the same way every development under the Camella brand does. Open spaces fringed by wide tree-lined roads and lushly landscaped greenery create the feeling of more room to stretch, run and grow. For leisure and neighborly bonding, there is a swimming pool, basketball court, playground, and pathways for a gentle stroll or a brisk jog. Gated entranceways and roving security guards provide the residents with round-the-clock protection.
At the heart is the Community Center, where commercial businesses (a grocery, drugstore, bakery, coffee shop, etc.) will be based. There will likewise be a clubhouse for the community’s use.
Key to all Camella and Vista Land developments is the selection of the most convenient locations in the cities chosen for sites. Camella Bohol, nesting in the island’s capital, is extremely accessible to the province’s major shopping areas, hospitals, churches, schools, and business hubs. The Holy Name University, University of Bohol, the Bohol Institute of Technology and Holy Spirit School are within 12 minutes away. The Tagbilaran City Community Hospital and Coop Hospital are even closer. For fun and entertainment, there are the Island City and Bohol Quality Malls, less than 10 minutes from the gates. The airport is an easy 20 minutes away and if one prefers ocean travel, the seaport is close by at 15 minutes. For those who need a little spiritual upliftment, Baclayon Church and St. Peter the Worker Parish are 10 minutes from the community.
How Do You Wish to Live?
Communities Philippines is the marketing and corporate vehicle through which Vista Land offers residential properties outside the Mega Manila area. It has been building houses and developing communities in the country’s provinces for the middle and upper middle income segments.
Aside from being the first residential development in Bohol to offer full amenities to its residents, Camella—via Communities Philippines—is the first developer to cater to all market segments. For start-up families, it offers the Lessandra Series; for growing families, there is the Camella Series; and for upwardly mobile families, the Crown Series. Each home is built with the same high, global-standard quality, sustainable construction materials and practices, as well as the unmatched space planning expertise Vista Land has built its reputation on.
To know more about Camella Bohol, call (02) 584-1182 or (917) 857-6494 for Direct Marketing, (917) 589-8378 for Camella Bohol, or log on to www.camella.com.ph.