Camella expanding to new areas

February 12, 2012 § Leave a comment

Dec 21, 2011 

 

Camella, a subsidiary of Vista Land and Lifescapes Inc (Vista Land), is expanding throughout the Philippines. The Philippines has a healthy real estate market and this is supported by the growing overseas Filipino market. Camella is set to launch 14 new residential projects across the country in 2012.

The company currently has 33 projects in Cebu and 3 new projects will be added next year. Camella launched 4 new model townhouse units last week at The Courtyards in Pasadena. The Courtyards will house a total of 24 three-bedroom townhouse units priced at PHP4.6 million (US$105,321) to PHP7 million (US$160,272) .The house units at the Courtyards use neutral colours to promote laid-back living and among the project’s amenities is a swimming pool and community pavilion according to Sun Star.

The Camella brand has had a very successful year for Vista Land and Ricardo Tan Jr Chief financial officer for Vista Land expects sales to remain strong.

“We have had three consecutive quarters of record sales, with the bulk accounted for by our flagship Camella brand. We expect to see continued strong sales performance for our company in the fourth quarter as demand for house and lots, particularly in the mid- to low-end segment of the market, continues to be robust.” he said.

For the first nine months of the year, Vista Land’s real estate revenues reached PHP9.9 billion (US$226 million) while its net income stood at PHP2.61 billion (US$59.7 million).

 

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Camella Homes in Cebu City, Philippines

February 11, 2012 § Leave a comment

 

Posted by Maribojoc Bohol on June 24th, 2011 in Business
 
 

Camella Cebu broke ground recently for the model house of 24 new townhouse units at the Courtyards in Pasadena, an extension of its Pasadena community in Guadalupe, Cebu City.

Camella Cebu north general manager Myra Lynn Gilig said that aside from the exclusivity of a small community, some clients still want the convenience of living in a house with a small garden and open spaces.

She said the Courtyards at Pasadena addresses this, as it is just five minutes away from the city center.
Gilig said this was developed as a response to many inquiries about projects that are closer to the city, as most house and lot packages being offered these days are now located outside of Cebu City.

The 24 new units will be in addition to the 39 existing units at the Pasadena.
After the model house is completed, Gilig said they will complete the roads and amenities by the second half of the year.
The prices of units range from P4 million to P9 million, with corner units and units facing open spaces priced higher.
Gilig said power lines and other connections in the Courtyards are underground.

Amenities include a clubhouse, swimming pool and pocket park while the village has closed circuit television surveillance and is managed by a professional property manager to oversee security, landscaping and other homeowner concerns.

 

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www.camella.com.ph

 

A crowning glory for the successful

February 10, 2012 § Leave a comment

Tuesday, 12 July 2011 16:10 Ira V. Panganiban

 

Crown Asia, a subsidiary of Vista Land and Lifescapes—the biggest home builder of quality homes in the Philippines, is widely reputed as a forerunner in building theme-inspired homes and communities that cater to society’s middle and upper income segment.

One of the reasons for all the acclaim is that the company goes out of its way to ensure that its patrons, who have chosen to live within the abodes that it offers, enjoy their success.

“Crown Asia is synonymous with ‘luxury homes for celebrating family life,’” said Crown Asia chief operating officer Mary Lee Sadiasa.  “We acknowledge the need of our clients to express their new standard of living. We also recognize the hardships they’ve been through to get this far, which is why we ensure that every moment they spend within their home is quality time by seeking ways to improve our homeowners’ standard of living through a community of uncompromised quality.”

use of architectural designs and stylized landscapes inspired by international communities, quality materials, secure surroundings, and wide open spaces—all of which are meant to enhance the time that families spend together.  “We offer beautifully designed communities situated in and around Metro Manila, including Bulacan in Luzon, Cebu and Iloilo in the Visayas and Davao in Mindanao. Each home is a classic, distinct and reflects exceptional standards of excellence and workmanship,” Sadiasa shared.

Knowing its clients and their needs is certainly something that Crown Asia has figured out as the company has been in the business for 16 years, proof of which are the 29 projects it has completed in that time.

In 1995, Crown Asia was formed with La Marea in San Pedro, Laguna, as its first project. In the following year, it embarked on Granwood Villas at Quezon City; Cottonwoods at Antipolo City; La Mediterranea at Dasmariñas, Cavite; Maia Alta at Antipolo City; Provence at Malolos, Bulacan; Venezia at Las Piñas; Pasadena at Cebu; Savannah Crest at Iloilo; and Solariega at Davao.

Three more projects were launched in 1997: Citta Italia at Bacoor, Cavite; La Brea at Quezon City; and Residenza at Bacoor, Cavite. These were followed by Augustine Grove at Dasmariñas, Cavite, in 2001; and Fortezza at Cabuyao; Laguna; Mia Vita at Antipolo City; Vita Toscana at Bacoor, Cavite; Beacon Place at Moonwalk, Las Piñas City; and Vivace at Imus, Cavite, from 2003 to 2004.   2005 saw the creation of Amalfi at Dasmariñas, Cavite; Amici at Daang Hari, Alabang; Woodberry at Antipolo City; and Valenza at Sta. Rosa, Laguna.  In 2006, Beacon Place, Naga Road at Las Piñas City; Vittoria at Bacoor, Cavite; Ponticelli at Daang Hari, Alabang; and Mille Luce at Antipolo City. In 2008, Carmel at Bacoor, Cavite; and Marina Heights at Sucat, Parañaque, were launched.

The company exceeded industry expectations and its achievements have earned it the 2004 Yearend Excellence Award for Top Real Estate Company of the Year, the 2005 Philippine Marketing Excellence Award for Most Outstanding Residential Real Estate Company and the 2006 Gold Trusted Brand Award for Property Developer of the Philippines .

Crown Asia ’s latest developments continue to attract new homeowners and these are:

Ponticelli—A sprawling, Italian-inspired haven that is an integral part of the new Evia City, Cavite ’s new master-planned metropolis that gathers the best of the world and sets it amid verdant spaces, where diverse influences create life and variety. Ponticelli is just minutes away from the business and leisure centers of the South like Alabang and Makati.

Valenza—A community located in Sta. Rosa, Laguna, right in the heart of the South’s newest elegant enclave known as Sta. Elena City. Valenza is a masterpiece inspired by the rustic beauty of rural Italy, set amid a resort town that offers all the conveniences of the big city such as topnotch schools, prestigious hospitals and trendy malls—all just a walk away.

Marina Heights—A charming neighborhood in Sucat, Muntinlupa, that evokes American elegance, beauty and sophistication. Part of the exclusive master-planned Lakefront community that’s touted to be the next CBD, Marina Heights is set by the shores of picturesque Laguna de Bay—mere minutes from Metro Manila’s business districts, airports and entertainment centers.

“Success has its rewards and we can truly say that Crown Asia serves as the perfect crowning glory of those who have made it—those who have arrived,” Sadiasa emphatically said.

Visit www.crownasia.com.ph or call 837-1400 and 584-1182 for more information.

 

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www.camella.com.ph

 

Camella breaks ground on Courtyards

February 9, 2012 § Leave a comment

By Mia A. Aznar

Thursday, June 23, 2011

WITH condominium projects sprouting in the middle of the city, a development company is expanding an existing project for those who still prefer to live within the city but not in high-rise homes.

Camella Cebu held the groundbreaking ceremony for the model house of 24 new townhouse units at the Courtyards in Pasadena, an extension of its Pasadena community in Guadalupe, Cebu City.

Camella Cebu north general manager Myra Lynn Gilig said that aside from the exclusivity of a small community, some clients still want the convenience of living in a house with a small garden and open spaces.

She said the Courtyards at Pasadena addresses this, as it is just five minutes away from the city center.

Gilig said this was developed as a response to many inquiries about projects that are closer to the city, as most house and lot packages being offered these days are now located outside of Cebu City.

The 24 new units will be in addition to the 39 existing units at the Pasadena.

After the model house is completed, Gilig said they will complete the roads and amenities by the second half of the year.

The prices of units range from P4 million to P9 million, with corner units and units facing open spaces priced higher.

Gilig added that power lines and other connections are underground. Amenities include a clubhouse, swimming pool and pocket park while the village has closed circuit television surveillance and is managed by a professional property manager to oversee security, landscaping and other homeowner concerns.

Gilig said they have many buyers who come from other provinces and are looking to buy second homes for their children who are studying in Cebu.

Gilig was joined by Camella Cebu south general manager Jasmin Flor Alviola, production head engineer Aireen Sarsaba and architect Christina Goico of G+M Builders.

Live La Dolce Vita at The Courtyards of Pasadena

February 9, 2012 § Leave a comment

Monday, July 18, 2011

EVEN with the abundance of high-rise residential projects in the heart of Cebu City, there are still those who very much prefer living in the comforts of an actual home and being surrounded by a close-knit community that only a village of families can offer.

With The Courtyards of Pasadena, the Camella Communities by Vista Land offers these and so much more, without compromising on the location.

Located along Nichols Road in Guadalupe, Pasadena is a Spanish-Italian inspired exclusive community of homes reminiscent of old world grandeur with their stained glass windows, earth-toned walls, and cobbled pathways.

From the single detached villas for the individuals, to the cuadrilles with a shared courtyard for the extended families, to the townhouses for those in between, there’s sure to be a perfect place to suit anyone’s needs.

With 39 units already completed and occupied, Camella has officially marked the start of construction for a new phase within Pasadena through a groundbreaking held on June 21, 2010.

Leading the ceremonies were Camella Cebu’s North general manager Myra Lynn Gilig, South general manager Jasmin Flor Alviola, production head engineer Aireen Sarsaba and Architect Christina Goico of G+M Builders.

The expansion of the Pasadena community will see the rise of an additional 24 units, as well as an exclusive clubhouse, a swimming pool and a pocket park.

Other amenities include a guarded entrance gate, perimeter fence, and landscaped parks, stamped concrete roads and walkways, and underground facilities for power, communications and CATV.

Be part of a dream community today and visit the Camella Communities office at 116 Gorordo Avenue, Cebu City or visit http://www.camella.com.ph/. PST

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